The Energy Revolution - empowering the future of festivals

A green initiative on an unprecedented scale is taking root in the UK festival scene. The Energy Revolution officially launches on February 19th at the Event Production Show, with over 10 significant festivals in a shared effort to tackle climate change.The aim for the industry to take an active stance on climate change, reduce impacts and fund a huge 1 mega watt wind turbine within 5 years.Energy Revolution is a registered festival charity (currently being incorporated) founded by the UK Festival think-do tank Powerful Thinking and many leading festival partners.The initiative crowd-sources voluntary donations from car and camper van pass buyers at the point of ticket purchase, allowing festivalgoers to account for their travel emissions, investing 100% of the funds in clean energy to tackle climate change and create a sustainable future for everyone.Audience travel often makes up 70% or more of a festival’s total carbon footprint. As a festival community of over 200 summer festivals and 2 million festivalgoers, the project could account for millions of miles of travel, and turn a problem into a solution - renewable energy is the best chance we have to reduce global emissions to safe levels. 100% of donations going directly towards producing clean and renewable energy for ever, replacing dirty fossil fuels with wind and solar power.Participating festivals are also tackling their energy by using renewables where possible, reducing energy consumption, and investing directly into renewable energy projects.Festival launching the initiative include Bestival, Camp Bestival, Standon Calling, Boomtown, Kendal Calling, Secret Garden Party, Wilderness, Shambala Festival, Love Saves The Day and with many others soon to be confirmed. Chris Johnson, Chair Powerful Thinking said “This is an exciting moment in festival history; a chance for the whole industry to work together on an issue which is far bigger than any one of us, in a way that has real impact. We hope to have over 100 festivals on board within 3 years - the potential for festivals to start a revolution is real…”The initiative has launched a 2 minute animation on their website, more on the www.energy-revolution.org.uk.To join the revolution contact the team on info@powerful-thinking.org.uk